What we think you will see and how we recommend you act on it in the coming new year!
As my real estate mentor always did tell me, “My opinion and a dollar will buy you a cup of coffee.” But for all those who care to listen, here is the way that I see the real estate market as a whole going in 2014, and some strategies that in my humble opinion could benefit our users as well as a little review of some of the highlights of 2013 real estate, and ListedBy.com specifically.
To start, I will give some background to my opinions and what I have done so far to capitalize on the market. At the end of the year in 2011 and the beginning of 2012 I told all of my friends, clients and all those who would listen that I strongly believed that the bottom of the market had
come and gone and that we would look back at 2012 and ask how much did we capitalize on it. If you look at the stats and all of the trends, that has proven to be true. If you are one of our long term members of the site you likely remember my predictions and strategy email blast we sent out last year at the end of the year 2012 where I predicted prices to continue to rise dramatically in 2013 and the stats seem to have backed that up and then some. In 2013 I had projected that you would specifically see BIG increases in home purchase prices in target areas such as California, and Las Vegas. From June 2012 to June 2013 I am thankful and proud to note that condos in Las Vegas were up an astonishing 80%!! You can read the predictions email from last year on our blog HERE if you want to review, and you’ll see that thankfully we did hit it pretty much right on. The market at that time was in a slow upswing nationally that has now turned in to a full on roar as we had projected, and in those target markets we mentioned the increase in home purchase prices has soared beyond even our expectations. This means that now more than ever the market is changing and evolving at a rapid pace, and this creates a BIG opportunity to make a lot of money, but also creates some risk, as the more fluctuation there is in a HOT real estate market, the more you need to really pay attention to your strategy and your execution of that strategy.
The 2014 Real Estate Market represents to us a still powerful buying opportunity, but we advise all real estate investors that are not as experienced to proceed with caution and please do NOT make the mistake of thinking this is simply another boom market that any idiot can buy a house, do nothing to it, and make a huge ROI. If you are experienced, have a strategy, know how to execute and have access to opportunities then THIS is the market for you, because a hot real estate market like this can turn a typical 23% ROI on a deal in to a 200% ROI literally in a hurry. I am projecting that the market continues to have a steady rise in 2014 and we are looking at the peak coming in the summer of 2015 and then either leveling off a bit at that point, or perhaps even crashing to some extent in 2016, or 2017 depending on what happens with interest rates and inflation. Having said that here are a few tips that hopefully help you a bit in the coming year:
- This is the type of market where you want to get more creative with your strategies, search for those off market deals, look at creative structures of the purchase.
- See the deals that others don’t see! When I look at a house, or any real estate investment I am going to analyze it probably from a completely different angle than most real estate investors because my strategy is so different. I can walk away from the negotiation table and have both parties feeling like they got a good deal because I am not focused on the same things the owner is.
- Have a set strategy and STICK TO IT! Don’t try to one week be a house flipper, the next week be buy and hold. It will mix up your buying strategy too much and you risk ending up with neither. If you are buy and hold long term, buy with as much leverage as you can and focus on rapid inflation to kick in at some point. If you are short term, focus all your energy and look for the off market deals, I recommend this awesome little site called ListedBy.com for that.=) Look at your marketing program for your properties after you buy them, and do NOT be cheap with your gameplan. If spending an extra $250 on marketing your properties gets you exposure to an extra 1,000 buyers and from that gets you an extra 5% on your purchase price YOU just made out BIG on that investment.
- This is a business like anything else and this type of market IS going to go up more in the coming year that is all but guaranteed the only question is can YOU capitalize on it. The answer to that question depends on how effective your strategy is and how much energy and time you have to dedicate to the execution.
- That leads me to my last silly little somewhat obvious bullet point which is EXECUTION IS KEY! I have bought apartment buildings where the guy was loosing thousands every month and we turned it around and made it cashflow positive within 2/mo. The difference wasn’t anything with the buildings, it wasn’t the tenants, it was simply we cared, we had a plan, we had a property manager that did their job and as a team we all executed. The plans are important but a great strategy does not guarantee you anything, the execution is what gets you the profits.
Having typed all of that happiness and my rambling as I tend to do I want to sincerely thank all of you once more for all you do as members of our site and our network here on ListedBy.com, and our groups on LinkedIn. YOU and your use of our site is truly what keeps us alive as a site and a company. In 2014 we look for more of the same success we had in 2013 to be continued hopefully the same with even more profitability and we hope that this silly little article might help at least some of you to benefit from the coming real estate market. You can see below some exciting highlights and thank yous for ListedBy for 2013 and some exciting things coming also.
ListedBy.com Thank Yous
- Special thank you to our advertisers that allow us to be free for our site members. We’re still a really small company and you guys help us grow and took a chance on us and for that we’ll always be thankful!
- EquityBuild – Members if you haven’t already you can download their free real estate investing eBook here to help you in the coming year!
- Auction.com – Free home valuation from our partners at Auction.com which is in my opinion worth it’s weight in gold!
- Quicken Loans
- Many Others THANK YOU SO MUCH!
- More than 250,000 hits to the site, and now more than 300,000 active members!
- Partnered with Foreclosure.com to add an extra 2 million foreclosure listings to the web site for our members
- Fastest growing real estate groups on LinkedIn with our 2 groups “ListedBy.com – Online Real Estate”, and “Real Estate Extreme”
- Made the cover of Realty411 Magazine
ListedBy.com Exciting Things To Come
- ListedBy.com version 2.0 to launch with a new site with exceptional features such as live chatting between members, detailed reports of members viewing your user profile and listings to generate targeted leads for agents and real estate investors
- ListedBy Concierge – The much requested program that helps real estate agents and investors get UNREAL targeted exposure for their listings to hundreds of thousands of buyers from around the world! See details HERE!
Thanks so much and sincerely to you and yours have an exceptional holiday and lets hope for the happiest, healthiest and most prosperous year we have had so far! There is strength in numbers and strength in sharing knowledge and helping each other as a group we can achieve exceptional things in the coming year and beyond as we grow. If there is ever any way that we can help you and support your business as you do ours please let us know.
CEO and Founder of ListedBy.com site
In an extended interview on Real Estate 360 Radio, ListedBy’s founder and CEO Stephan Piscano shares key information about the online auction movement and discusses specifics related to ListedBy.com.
With transparency and low cost environments being key drivers for buyers and sellers to explore auctioning residential or commercial real estate assets online, Stephan, an accomplished property investor in his own right explains how the free business model can benefit both buyer and seller, and how it can create a new opportunity for the representing real estate agent on both sides to capitalize on the auction trend.
In the interview Stephan offers to listeners an extremely compelling and complimentary downloadable eBook on real estate investing that is helping new and established investors generate double digit returns.
Listen to the interview at http://bit.ly/1eckLl7.
It’s certainly a milestone to see high value intellectual property assets related to real estate, but not exactly property, notes or timeshares, get auctioned on ListedBy. Here is the full announcement.
“NAPA, Calif. – Oct. 09, 2013 – ListedBy (www.ListedBy.com), the first free online real estate marketplace and social network with live bidding residential and commercial public real estate auctions and ‘Best Offer’ functionality today announced that Furman Investments, a North Hollywood company has listed its www.RealEstateAuction.com domain name for auction on ListedBy.com.
The high value asset is listed for USD $700,000 under the Own It Now category on ListedBy, which enables buyers to secure the asset at the specified price. Prospective buyers can also send in offers for the seller’s review, acceptance or countering, directly through the site.
“With ListedBy’s reach continuing to grow, it’s great to see more asset holders turn to ListedBy.com to market real estate related properties from REOs and Notes to now intellectual property, to tap global buyers in an efficient and meaningful way,” said Stephan Piscano, CEO and Founder, ListedBy.
“RealEstateAuction.com is an extremely powerful and commanding domain name that must represent very significant value over the long run,” said Scott Furman, President and CEO, Furman Investments and CEO and Founder, ApartmentBuildings.com. “The auction market is seeing sustained expansion and is expected to continue to grow for years to come. We believe the next owner of RealEstateAuction.com stands to be at a strong competitive advantage.”
The auction is now open and ends at 04:58 PM, PDT on October 11, 2013. Interested buyers can view the auction at http://bit.ly/1bFUlb0 and participate free of charge by first registering on ListedBy.com.”
It seems that there is a little bit of competition heating up in the online real estate auction sites battle for the top spot, according to www.compete.com stats. Newcomer ListedBy.com entered the race for the top spot with site record Web traffic for February 2013 with more than 50,000 visitors coming to the site during the month, putting it slightly behind direct competing online real estate auction site www.bid4assets.com and ahead of other similar real estate sites such as realtown.com and others.
The month also saw industry leader www.auction.com remain at the top of the pack with nearly 800,000 visitors for the month according to the site but the strong display of traffic for ListedBy.com is a great thing for a site that has still only been around less than a year and has little resources by comparison to the billion dollar entity such as auction.com.
In other news for real estate auction sites, Hubzu.com, formerly gohoming.com, has presented itself as a major competitor in the sector with more than 200,000 visitors.
The ListedBy.com brand that went live no more than 11 months ago on May 2nd 2012 has quickly shown the industry that there is a new way to present the online real estate model to users with all of the users being able to use the site and the marketplace completely free unlike all of the competing auction sites noted here which charge insertion fees and commissions after the transaction.
Below are the official numbers that were reported by compete.com for traffic in February 2013 including all the major sites in the real estate auction segment. As always, thank you to all the loyal users that are helping ListedBy.com grow as the first completely free online real estate marketplace and social network with live bidding auctions.
- WWW.TRULIA.COM – 11,000,000 VISITORS
- WWW.AUCTION.COM – 790,000 VISITORS
- WWW.HUBZU.COM – 298,000 VISITORS
- WWW.BID4ASSETS.COM – 64,000 VISITORS
- WWW.LISTEDBY.COM – 52,000 VISITORS
- WWW.REALTOWN.COM – 27,000 VISITORS
These figures are off of projections and estimates based off of compete.com stats.
We’re quite excited to release the ListedBy Service Provider star and feedback ratings system. To those who excel in their profession, such systems put in the hands of the consumer is a welcome event and a new path to more business.
For those who do not desire such systems, it’s a path to challenging and boosting current practices.
As an industry as a whole, such systems will bring new levels of transparency that can only help further enhance public perception and professionalism.
Here is the full announcement issued to the press earlier today, for our readers’ convenience:
ListedBy Launches Real Estate Service Provider and Agent Ratings
ListedBy (www.ListedBy.com), the first free online real estate marketplace and social network with live bidding public real estate auctions and ‘Buy Now/Best Offer’ functionality now enables members to publish and share feedback, recommendations and rate service providers listed on ListedBy.com, in real time.
The system reflects ListedBy’s goal to provide its members with everything they need to be successful in real estate both before, and after the transaction. Registered users on ListedBy.com can use the site’s Service Providers area to research services and related companies by state, and now rate providers including real estate brokers and agents using a five star rating system.
Users can also offer detailed feedback and recommendations on the same page, and share their feedback through email and social media with a single click, including on Facebook, LinkedIn, Twitter and many others.
“From free access to rental and for sale property data, REO auctions and traditional listings, to clearly identifying the true listing agent and their contact information, to publicly displaying bids, bid history and bidders, to now agent and real estate related service provider ratings and feedback, ListedBy continues to move towards accelerating the real estate process through transparency and better access to information,” said Stephan Piscano, CEO and Founder, ListedBy.
“The time currently wasted at any stage of real estate buying and selling is unacceptable, as is the level of transparency on many real estate auction and traditional property portals, especially in this day and age. Everything that we do at ListedBy is designed to move the industry towards a higher level of efficiency,” added Piscano.
Concluded Piscano: “People who get exceptional service are always happy to spread the word. We’re introducing tools that make it easy for ListedBy members to share their experience and opinion, which benefits their service provider and works to drive higher levels of service in the industry.”
Service Provider pages on ListedBy have also been upgraded as virtual miniature Web sites, to further enhance service provider exposure and branding to ListedBy’s growing audience.
ListedBy launched its Service Providers module in January. The self-managed, self-populated free directory is designed to give ListedBy.com users convenient access to information on local real estate related services across the United States.
Traffic on ListedBy.com is expected to surpass 60,000 unique visitors for March 2013, with visitors spending an average of over five minutes on the site.
What is mind boggling is that we as an industry have struggled for years trying to figure how to move distressed inventory. Mind boggling because we have consistently hid the data behind cumbersome registration pages and access fees, and charged huge buyer premiums at auctions. To think that these are all strategies designed to move inventory is somewhat hard to believe. Open access rather, should be the path.
To top it all, many consumer portals and sites have made it tough for buyers to connect with listing agents or sellers, by giving preferred placement to their own internal agents next to the listing, if that’s their business model. Others featured and continue to feature alternative agents based on a paid advertising model, in the process keeping the true representing agent who knows the seller and the property best, and can answer questions more swiftly and accurately, at bay and harder to reach.
Such and other practices have either delayed or outright derailed potential transactions, and to this day continue to hinder wider, more efficient buyer participation so the assimilation of inventory may proceed at a more healthy pace.
We’re excited to announce that we have unlocked access to all listings on ListedBy, specifically because giving real estate buyers and sellers immediate and open access to listings and to each others’ contact information is core to ListedBy’s vision for the site and the industry as a whole. We see this as becoming the norm for all real estate property portals and real estate auction companies.
As always, we appreciate our users’ feedback and suggestions. Giving everyone instant access to all listings on ListedBy.com once again is the results of your valued input. Now anyone can research MLS listings across the country, residential and commercial. The same goes for all distressed properties including REO auctions, government real estate auctions, residential real estate auctions, commercial real estate auctions and all other public real estate auctions and Buy Now/Best Offer listings that are active on ListedBy.com.
A number of intriguing and puzzling operatus morandi continue to hold back our industry. Some are key to the less than stellar perception the real estate profession has suffered for decades. Others directly anchor the entire industry so hard and prevent it from healing as fast as it should or can. The status quo in many areas of the real estate business is also directly affecting property values and, in our opinion, the level of trust that the industry deserves. This includes the general consumer real estate market, the public real estate auctions market, REO auctions and government auctions segments.
On the opposite side of the spectrum lies a major undercurrent. One that is underway. A shift that is building moment so strong that it stands to change everything. It will shake companies from the very small to the very large, and create new opportunities that those same companies can adopt and grow, or ignore and sink.
ListedBy executives Stephan Piscano and Roger Noujeim will be at the San Jose Real Estate Investor (SJREI) Mid-Peninsula Meeting on Tuesday February 19, 20113 to keynote an address around these issues and highlight the opportunity that is before us today.
If you are in the San Francisco, San Jose or Foster City areas, or nearby, we hope that you can join us for a discussion that promises to raise awareness around key concerns every real estate professional must pay attention to, and ignite thought that will drive change for years to come.
When: February 19, 2013. 6:30 PM
Where: Crowne Plaza Hotel. 1221 Chess drive, Foster City, CA
Who: Stephan Piscano and Roger Noujeim at SJREI Mid-Peninsula Meeting
Keynote and Start: ListedBy. 7:00 PM
AGBeat’s Tara Steele covered it and we couldn’t have explained it better ourselves. The momentum and involvement on ListedBy is moving to new heights each week. Traffic is on track to hit 40,000 unique visitors this month or more, and Realtors, consumers and real estate investors are engaging more and more with the system’s Best Offer and auction tools.
From AG Beat:
ListedBy auction tool focuses on transparency, disruption